The Beauty of Taking it Off

The story behind our newest brand CLEANSE By LAUREN NAPIER, a must have new line of aloe, chamomile and cucumber infused facial cleansing wipes (Lena Durham is a fan!), is as inspirational as it gets.



Created by the eternally chic Lauren Napier, makeup artist for NBC's Today Show and Saturday Nightlife as well as celebrities including Lady Gaga, Zoe Kravitz, Amy Shumer, her 'lightbulb' moment came when on a 20 hour flight from Australia to New York. Wanting to freshen up and remove the last traces of makeup she found the wipes she was carrying completely dried out and tough. So CLEANSE By LAUREN NAPIER was born.

What makes CLEANSE By LAUREN NAPIER different is the combination of

1. Ingredients infused with the highest quality botanical extracts. Aloe to help prevent dehydration. Chamomile, rich with vitamin B, to reduce redness and the growth of bacteria on the skins surface. Cucumber loaded with vitamin C to alleviate inflammation, refine pores, tighten and tone the skin while balancing oils on the skin’s surface

2. the revolutionary packaging, CLEANSE By LAUREN NAPIER retains moisture levels inside of the portable packaging, so they don't dry out

3. the effective cleanse, the 6x7 inch cotton-blend cloth is plush, stretchable, gentle and effectively lifts stubborn makeup, pollution and impurities from the skin's surface

4. ethical manufacturing, CLEANSE By LAUREN NAPIER is “Made in the USA,” engineered using solar energies, and 100% free of hazardous microbeads.


CLEANSE By LAUREN NAPIER is changing the way we view beauty and skin care. Or to put it in Lauren's own words 

"In a culture obsessed with perfection, I find beauty in the most informal moments. There is beauty in taking it off."



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